Coulter businesses

Command Center

Research → marketing → leads, across all three businesses. Pick one to drill in.

EDSI VMS

Equine practice software · live

0
Leads
2
Customers
$149
Software MRR
67
Marketing package
67% · 4 to do
Ur Gadget Doctors

Device repair · research engine runs weekly

⚠︎
Last run
—
Connect engine
78
Marketing package
78% · 5 to do
ClearPath Labs

AI consulting · research + drafts live

5
Rivals tracked
1
Drafts to review
79
Marketing package
79% · 4 to do

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Independent content channels

AI Channel Studio

Build your character setup, create a HeyGen avatar and choose a matching voice in seven guided steps. Your channel has its own identity and setup notes.

Open Channel Studio →Character setup · avatar and voice connections

Who does what

The Command Center runs UR Gadget Doctors and EDSI VMS. Clone IQ runs ClearPath Labs on LinkedIn. The Command Center watches all three.

Command Center does
  1. 1Every post for UR Gadget Doctors and EDSI VMS — drafted Monday from the research, approved here, published through Upload-Post.
  2. 2The research for all three businesses: Google reviews, competitors and their gaps, pricing, market gaps, and the fix plan for each gap.
  3. 3Approval for UGD and EDSI: the rule screen (A/B rules, media rule), two-signature, and the trigger that refuses to publish without a named approver.
  4. 4Email marketing for all three: campaigns, the list, batches, bounces, unsubscribes.
  5. 5Google reviews for the shop: reply drafts and review requests.
  6. 6The numbers for all three — daily brief, reach trend, schedule vs. standard, marketing-package score — and, for ClearPath, the analysis of what Clone IQ posted and what to change in Clone IQ.
  7. 7A picture for every UGD and EDSI draft (auto-image).
Clone IQ does
  1. 1ClearPath Labs, and only ClearPath Labs — one brain, Brad’s voice, redone by Brad as ClearPath only.
  2. 2ClearPath’s LinkedIn posts: Autopilot, weekly, up to 3, every post waits in Needs approval until Brad has watched it work.
  3. 3Brad’s voice, image and video clone (video through HeyGen).
  4. 4Scripts: Reels, YouTube, and the clone videos (Script 01, Script 02…).
  5. 5ClearPath lead-gen assets: the PDF lead magnet (Magnet + Covy), opt-in page copy (Opta), newsletter text (Newsly). They go on clearpathlabs.dev.
  6. 6The daily AI-news brief — ideas for ClearPath. Slack delivery to be tested.
Never
  • ×Clone IQ never touches UR Gadget Doctors or EDSI VMS — no second brain, no shop or vet material in its library.
  • ×No Facebook or Instagram for ClearPath or EDSI (decided 30 Aug, confirmed 2 Sep). The UGD Facebook Page is never connected to Clone IQ.
  • ×Clone IQ never sends email and never gets “Always allow” until Brad flips it himself.
  • ×The Command Center never drafts or posts for ClearPath — its ClearPath channels stay empty, so the engine skips it.
If it is not on either list
  • Which business? UR Gadget Doctors or EDSI VMS → Command Center. ClearPath Labs → Clone IQ.
  • Voice or video, any business? Clone IQ makes it; the Command Center posts it for UGD and EDSI.
  • Email, any business? → Command Center.
  • “How is it doing?”, any business? → Command Center.

Revisit 1 December 2026 — after AAEP, with three months of Clone IQ LinkedIn output and twelve Monday reach readings. Source: docs/WHO_DOES_WHAT.md · decision: docs/CloneIQ_vs_Command_Center_Gap_Analysis_2026-09-02.md

Its own project. Reads each business server-side; service-role keys stay in .env.local, never the browser.